Gaya APA

Kotler, P. (1980). Marketing Management : Analysis, Planning, Implementation, And Control ( Ed.9) (Ed. 9). North America: Prentice Hall.

Gaya MLA

Kotler, Philip. "Marketing Management : Analysis, Planning, Implementation, And Control ( Ed.9)". Ed. 9 North America: Prentice Hall, 1980. FKSB-Komunikasi.